Blog
Insights, not filler.
Practical breakdowns from the team actually running campaigns — Google Ads, Meta Ads, SEO, and SMM.
Aug 28, 2026
Google Will Use AI to Reframe Your Performance Max Videos, Opt Out by September 4
Google is generating missing vertical and square cuts of your existing PMax video ads with AI. Here is the risk to logos and disclaimers, and how to opt out before September 4.
Aug 28, 2026
ChatGPT Ads Just Got Custom Audiences: First-Party Targeting Arrives
OpenAI quietly launched Custom Audiences for ChatGPT Ads, letting advertisers upload their own customer lists for inclusion, exclusion, and bid adjustments.
Aug 27, 2026
Google Is Automatically Migrating Travel Campaigns to a New Format in Q3 2026
Google will auto-migrate Travel campaigns to Search campaigns for Travel starting Q3 2026. Here is what changes and what travel advertisers should do before their migration date.
Aug 27, 2026
OpenAI Is Testing Ads That Open a Conversation Instead of a Landing Page
OpenAI is experimenting with a ChatGPT ad format where a click opens a business-specific conversation instead of a website. Here is how it works and what to prepare.
Aug 27, 2026
Meta Advantage+ Can Now Rewrite the Headline Text Baked Into Your Ad Images
Since July 27, Advantage+ Creative rewrites headline text baked directly into uploaded images, by default. Here is what changed and what to check in your account.
Aug 27, 2026
Google Ads Changed How Target-Based Bidding Works for Budget-Limited Campaigns
Since August 17, budget-limited campaigns on Target CPA or Target ROAS bid more consistently toward the actual target. Here is what shifts in your reported numbers.
Aug 26, 2026
Meta Is Set to Overtake Google in Global Ad Revenue for the First Time
eMarketer forecasts Meta will edge past Google in 2026 global ad revenue for the first time ever. Here is what is driving the shift and what it means for your budget split.
Aug 26, 2026
X Launches Ads MCP, Letting Advertisers Run Campaigns Through AI Chat Tools
X became the fifth major platform to ship an Ads MCP server, letting advertisers manage campaigns through Claude, ChatGPT, and other AI agents instead of a dashboard.
Aug 26, 2026
Google Ads Is Removing Language Targeting From Search in September 2026
Google confirmed campaign-level language targeting disappears from Search and PMax Search inventory in September 2026. Here is what changes and who needs to prepare.